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Why is it important for airports to focus on passenger experience?

According to a survey called Global air traffic – scheduled passengers 2004-2021, the number of scheduled passengers boarded by the global airline industry in 2019 exceeded 4,54 billion people. This number increases by 4-5% year on year, which brings with it the maximum utilization of the capacity of services provided at airports. The projected number of airport passengers for 2020 will decrease significantly due to the pandemic, which will also affect airport services and thus passenger experience. In the aviation sector a 20-year-long development cycle is not unheard of. Managing infrastructure changes at airports is a complex task, their visibility

The road to maximum usability leads through minimal cognitive load

How easily users can find the content they are looking for on a website and how easily they can solve the planned tasks is affected by the actual cognitive load required to use the site or application. These can be physical in nature, like having to scroll too much or click far too often on the site. But just as important is the cognitive load that uses our intellectual resources and that determines our mental processing performance. More about the physical load of clicks can be read in our previous article, “The Price of Interaction.” This article is about the cognitive

Everything becomes manageable without touch: the effect of COVID-19 pandemic on VUI(voice user interface) developments

The COVID-19 pandemic has fundamentally changed not only our social behavior but also the way ordinary objects are used. In a situation where touching different devices carries a risk of infection a hand sanitizer is often a rarer commodity than truffle, as people think twice about what to touch. But smart devices have become part of our lives to such an extent that checking messages has become just as automatic as scratching our noses. And in times of a pandemic, both can be dangerous. Voice-based treatment is the future The best solution, of course, is to be able to use

What is a Voice User Interface and why is it really needed?

Voice User Interfaces are present in many areas of life. Sometimes they are especially useful, for instance when contactless use is paramount: during an epidemic, in a public area, or at any time in an isolation ward of a hospital. In other cases, they can be quite annoying, especially if we have to cope with a poorly designed and/or incorrectly conceived interface. Is there anyone out there who has never been upset by a telephone customer service system?   Naturally, it is not the VUI itself that is flawed, rather the faulty design and the badly structured workflow. Moreover, these

UX workshops in product design

Imagine designing a new car. There are a gazillion things to consider, including what function it will have – sporty, family run-about, off-road? How many passengers, how will it be powered, what safety features are needed, and can it be future-proofed? Such questions, plus many more, will precede what a lot of us might think of as car design – the ‘art part’ of beautiful curves and blended colors. In fact the art part comes very late in the process. As with cars, so too with UX workshops in product design, as practiced by UX-UI agency Ergomania. ‘Workshop’ is an

UX-UI collaboration: augment your team onsite, or remotely

Providing effective solutions How do you go about building a rocket to take you to Mars? One answer is: very carefully. Another is: check out if there’s a YouTube video. These strategies will not be enough to reach your goal however – in-depth, specialist knowledge is required. You know that it’s theoretically possible to reach the red planet because others have already done it, but the chances are that you’ll need expert help. It’s time to augment your team, sooner rather than later, even if the project is already up and running. And if a project is just on the

The African Fintech scene – Merging with the global mainstream

The African fintech scene is growing at pace, with radical and innovative offerings that increasingly place the continent in the global mainstream. Think of Africa. Big isn’t it? Thinking of Africa may bring to mind many stereotypes, depending on your own culture and age. Do you think of terrible conflicts, and the need for charitable intervention? Do you think of vibrant transformation and modernization? About 16% of the world’s population lives in Africa, occupying 20% of the earth’s land area. That’s more than China, Canada and the USA put together. The African continent comprises 54 countries, with up to 3,000

What is service design and why should a banking service be designed?

The life cycle of a service can be divided into 5 parts according to the methodology of the ITIL (Information Technology Infrastructure Library): Service strategy Service design Service implementation (implementation and conversion) Service operation Service development, optimization   Basically, service design focuses on the overall service experience and the design of the service delivery process and strategy. It focuses on crucial points of contact with customers such as initial contact, engagement phase, and feedback on post-consumption experiences. The planning phase must focus on mapping all the key points where the client using the service meets the company. User motivation and

Say Goodbye to the UX Agency Next Door – The Definitive’s Guide to Nearshoring

If your company has a UX project, and it does not have (enough) specialized designers, it’s a no-brainer to go and hire an agency or consulting firm for that work. But where do you find that agency that’s best for you? Well maybe you should look around in places you wouldn’t normally do. Outsourcing is a common practice in all industries. Why pay a lot to companies in your country, when you can get the same quality of work done by a professional on the other side of the world – and for way less? While this is true in

Round table discussion: Can security only be increased at the expense of user experience?

Dr. András Rung, CEO of Ergomania, led an English-language roundtable discussion on the role of UX in digital transformation projects at the eFinance & Fintech Festival 2020 in Budapest. The most interesting topics and ideas from the roundtable discussion are as follows: 25-30 people, all professionals from the banking sector took part in the discussion. Dr. András Rung’s first question was about whose company has a dedicated UX team, which methods they employ for research, what processes they deal with and what experiences they have on the topic. Several of the participants emphasized on the equal importance of user experience