All of your expectations are met by this step. Though we can break down the process into steps which can be executed separately, keeping focus on user experience and aesthetics is the key to success. How many times you may have seen nice design layout which turned ugly and sloppy when coded? You do not want such things to happen again.
- What is the value of it?
WHAT IS THE VALUE OF IT?
High integration of user experience, design and development provides you a high performing solution. You might save some cost in your excel sheet by going cheap with development but when the nice dreams disappear and the solution won’t work in a seamless and integrated manner, you will have to pay the real cost.