Experience of use, patient's satisfaction

Experience of use, patient's satisfaction

Dr Andras Rung • Feb 20, 2018

Rung András’s presentation at "Nagy Magánpraxis" conference – download the presentation in English (pdf).
Find below the excerpt of the presentation:WHAT IS UX?
  • User experience design means planning and visualising functions
    which offer value to user business needs leading to a more efficient design and a higher development standard
  • We are the architects of the digital space
 WHY UX?
  • Higher sales or more users
  • Faster and more affordable development
  • More affordable maintenance
  • Greater satisfaction
 DECISION-MAKING BASED ON POTENTIAL REVENUE
  • UX-UI design accounts for 10-15% of development
  • Estimated by measuring and testing profit
  • Calculation of return before development
  • Return on investment within roughly one year, possibly months
  • 83% average KPI improvement
 CONCEPT
  • Understanding business objectives
  • Background knowledge of the sector
  • Building a workable business model
  • Guidance for the project
  • Savings achieved through proper planning
  • Design thinking
 RESEARCH
  • Motives, thinking and identifying objectives
  • Defining the required functionalities
  • Methodology tailored to the objectives
  • Context and life situations
 WIREFRAMING
  • Iteration
  • Consistence
  • Consistence
  • Persona based
 TESTING
  • Validation of ideas
  • Regular testing
  • Testing by platform
 CURRENT ISSUES
  • Little and poor knowledge of users
  • Low focus on mobile
  • Poorly-considered user journeys
  • Serious risk in switching
  • Suitable for completing the task
  • Low degree of physician integration
 FOCUS ON HEALTHCARE
  • Trust
  • Accessibility
  • Differing costs of interaction
  • Straightforward
  • Easy to learn, support
  • Service design approach
  • Observation-based experiences

About the authors

Dr Andras Rung thumbnail
Dr Andras Rung
CEO, Funder

A real veteran of UX by having 18 years of experience. Strong focus on business needs and innovation. András Rung has worked for various institutions and companies since 2002. He is the co-author of the first Hungarian usability book and author of the usability blog Ergomania.

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