Beyond Aesthetics: The True Value of Design in the Digital Age
A company's success increasingly depends on the quality of its user experience, which is founded on ...
25 articles in: "Design"
When Shopify Buries the UX Title: A Battle Over Labels or a Sign of UX Maturity?
When a company like Shopify, known for its strong design focus, drops UX from its job titles, it's g...
Designing for Everyone: It's About Empathy, Not Just Compliance
Recently, I had the chance to speak at a Product Design Talks session about something I find im...
The Great Digital Declutter: How AI Can Reshape Our App-Based World
Back in the day, the PC effectively tidied up our desks by integrating many different tools into one...
Top UI Design Trends for 2025: What’s Next in Digital Experiences
In the field of user interface (UI) design, 2025 continues the search for balance between simplicity...
The Future of Mobile Banking: 8+1 UX Trends in 2025 and Beyond
Mobile banking services are rapidly evolving, and the use of mobile banking applications is growing ...
In Conversation with Jakob Nielsen, part 1/3
The Future of UX Design Agencies in the Age of AI with Jakob Nielsen
I first came across Jakob Nielsen in 2002 when I began my UX career. At the time, I had no UX collea...
A Must-Download for Forward-Thinking Fintech Enthusiasts interested in UX and Digital Payment solutions
In today’s rapidly evolving fintech landscape, staying ahead of the curve is not just an option; it’...
Assessing the ROI
of UX
‘Wow! Will you take a look at that!’ This is the sort of response that all Designers would like for ...
Spanish Fintech - A bridge to bigger goals
Look, I know it’s not a good thing to resort to easy stereotypes when speaking of different nationa...
Will it be enough to upgrade Revolut in the age of hyper-personalisation?
Revolut has come a long way in its relatively short, six year-long career. Launched in 2015, the sta...
Design Sprint: is it really a new era in UX design?
Ergomania is committed to professional development, so on September 30th we held our next Product de...
Everything becomes manageable without touch: the effect of COVID-19 pandemic on VUI(voice user interface) developments
The COVID-19 pandemic has fundamentally changed not only our social behavior but also the way ordina...
What is a Voice User Interface and why is it really needed?
Voice User Interfaces are present in many areas of life. Sometimes they are especially useful, for i...
UX workshops in product design
Imagine designing a new car. There are a gazillion things to consider, including what function it wi...
UX-UI collaboration: augment your team onsite, or remotely
Providing effective solutions How do you go about building a rocket to take you to Mars? One answer ...
The African Fintech scene - Merging with the global mainstream
The African fintech scene is growing at pace, with radical and innovative offerings that increasingl...
How service design optimizes passenger flow?
What is service design and why is it important to use at airports? Service design is a process to o...
The manifestation of Norman's emotional design principles in 3 modern examples
Donald Norman’s world-known work ‘Emotional Design’ is one of the most famous books among UX and UI ...
How chatbots improve user experience in online banking
In the recent years, chatbots have evolved and improved significantly and penetrated areas where cus...
13 essential UX principles to build a great chatbot
Chatbots have become mainstream recently. Today, the majority of stores and services have chatbots. ...
The Price of Interaction
The supposition that the fewer the clicks required to reach something, the better the design is ubiq...
Aristocratic UX
When designing new and innovative interfaces, we are trying to predict where we are headed and what ...
Wireframes and colors
A graphic design mock-up and a high fidelity wireframe share several characteristics which makes dif...
Unity in design
The concept of unity is an essential principle in design. Today, we cannot imagine a quality web pag...
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Maria Amidi Nouri
UX Architect